The Evolution of GT SCHMIDT’s Brand

The year was 1895. Grover Cleveland was president of the United States, sports stars Babe Ruth and George Halas were born and Schmidt Marking Systems opened its doors for business as Geo. T. Schmidt, Inc.

Through the Great Depression and two World Wars, our company thrived and grew into the industry leader it is today. To celebrate our longevity and success, we thought it might be entertaining to take a look back at how our brand’s logotype has evolved over the last 100 years.